And its not just a single product that suffers the effects losing a piece. A pair of shoes for example. Affects the production times of each item associated with that total look. Every day we spend searching for just one sample represents up to €1000 in lost sales because the products are not available for purchase on our site. A consolidated sample management workflow can help you maximize sales by reducing delays in the ecommerce chain. If the samples are tracked down quickly. The photo shoots are carried out on time. Ensuring that the product and images useful for visual merchandising arrive in time to the postproduction and ecommerce teams.
Challenge for 76 of Marketing and
Maximize sales and reduce product loss. Upload products to ecommerce faster with fashion traveling at an everincreasing pace and the growing popularity of fastfashion. Brands are launching more capsule collections than seasonal collections. When launching a new product. Samples need to be taken in total look. Which are then used for ecommerce sites. Advertising. Instore materials and much more. Unfortunately. Lost samples can delay this process and cause consequences – including lost sales. Every day we spend searching for just one sample represents up to €1000 in lost sales because the business email list products are not available for purchase on our site. Said the vp of operations of a global fashion brand .
Therefore reducing the risk of unsold products. Brands like supreme. Which have become iconic in the streetwear world. Are famous for increasing the buzz around their launches . Ensuring that their collections arrive in stores with fans queuing for hours to buy their items. By previewing products through influencers. Publications and Phone Lead other media. Samples can help brands increase pr opportunities by creating a certain aura of exclusivity for their launches. Given the situation. It is essential that brands try to reduce product loss. Not only to maximize sales but also to reduce their overall impact. Here are three simple ways sample management can help you create demand.